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ADS.GI

ADS.GI

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Topic

General

What is Ads.gi?

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Ads.gi is Gibraltar's dedicated media buying agency, connecting businesses with advertising opportunities across Gibraltar, nearby Spain and beyond. We simplify the advertising process by bringing together multiple media channels under one business.

What does Ads.gi do?

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We help businesses plan, book and manage advertising campaigns across a wide range of channels including digital screens, billboards, taxi advertising, airport placements, radio, cinema, print and more.

From planning through to launch, our team manages the process for you.

Do you only work with large brands?

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No. We work with businesses of all sizes, from local independent businesses through to international brands.

Whether you are looking to advertise on a single screen or launch a wider multi-channel campaign, we can help.

What locations do you cover?

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We offer advertising opportunities across Gibraltar, nearby Spain and up the coast through a growing network of media partners and channels. We also operate with partner networks in wider Spain, UK & Europe.

Why use Ads.gi instead of contacting media owners directly?

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Ads.gi simplifies the process by bringing together multiple advertising channels under one roof.

Instead of contacting multiple media owners individually, our team helps recommend the right channels based on your goals, audience and budget, while managing the logistics and coordination for you. In some cases we are cheaper than going direct due to exclusivity agreements.

Campaigns & Booking

How does the process work?

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Once you enquire, our team will get in touch to understand your business, campaign goals, target audience and budget.

From there, we'll recommend suitable advertising channels and guide you through the booking process.

Is there a minimum spend?

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No. We can support campaigns of all sizes, from single-channel campaigns through to larger multi-channel rollouts.

What contract lengths are available?

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Contract lengths vary depending on the advertising channel.

For LED and digital screen placements, the minimum booking is usually one month. Print-based advertising may vary depending on the format and media owner requirements.

Longer-term bookings are generally more cost effective, however shorter-term campaigns are also available.

Can I run a one-off campaign?

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Yes. Businesses can run one-off campaigns across individual channels or multiple advertising formats depending on their goals.

How quickly can campaigns launch?

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LED and digital screen campaigns can usually launch within 24 hours of a signed insertion order and payment being received.

Print-based advertising may require additional lead time depending on production and installation requirements.

Can campaigns be paused?

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Once a campaign has been confirmed and paid for, campaigns are generally non-refundable.

However, depending on the circumstances, we may be able to hold campaign value as credit for future use.

Artwork & Creative

Do I need to provide artwork?

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No. Many clients provide their own artwork, however we are also happy to assist with creative guidance and artwork recommendations.

Can Ads.gi design my advert?

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Yes. Creative design services are available through our sister company, Kenshō Agency, at an additional cost.

What artwork specifications do you require?

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Artwork requirements vary depending on the advertising channel and format selected.

Our team will provide the correct specifications once your booking has been confirmed.

How often can I change my advert?

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This depends on the advertising format.

Digital LED campaigns are generally much more flexible and can often be updated monthly or more frequently depending on the placement.

Print-based advertising is less flexible due to production and installation requirements.

Reporting & Proof of Campaign

Do you provide campaign statistics?

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Where available, we can provide campaign statistics and audience information supplied by media owners.

Availability of data will vary depending on the advertising channel.

Can I receive proof that my campaign is live?

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Yes. Proof of campaign can be provided on request, particularly for clients based outside Gibraltar.

Payments & Billing

How do payments work?

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Campaigns are activated once the insertion order has been signed and payment has been received. Payment terms may vary depending on the campaign type and duration.

Are refunds available?

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Once a campaign has been booked and confirmed, payments are generally non-refundable. In some situations, campaign value may be held in credit for future advertising activity.

Can I split my payments?

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We can offer this to you. However we provide additional discounts based on upfront payment for the duration of your contract.

Media & Advertising Channels

What types of advertising do you offer?

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Ads.gi offers access to a wide range of advertising channels including:

  • Digital screens
  • Billboards
  • Taxi advertising
  • Border and frontier advertising
  • Airport advertising
  • Radio
  • Cinema
  • Print advertising
  • Digital advertising
  • Sponsorship opportunities

Available formats may vary depending on campaign objectives and availability.

Which advertising channel is best for my business?

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This depends on your goals, audience, budget and campaign duration. Our team can help recommend the most suitable channels based on your objectives.

Is digital advertising more flexible than print?

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Generally, yes.

Digital LED advertising allows for faster updates and more flexible scheduling, while print advertising usually requires production and installation lead times.

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